The Future of the Small Independent Retailer
The Future of the Small Independent Retailer It is a very difficult time for bricks and mortar stores with more and more closing their doors or downsizing every day. At the same time large retailers are understandably investing more time and money in their online presences. So we end up with: large retailers with huge buying power and online marketing budgets small retailers like you with physical shops together the overheads that come with them an increasing amount of businesses running online-only stores often from their own homes Making the most of what you have Its important that you identify the advantages you have over your competition and make the most of them, while maximising profits from your business as it currently is. Large Retailers It is very difficult to compete directly with the budgets of larger retailers, the best you can normally hope for is to find a niche that they are not targeting and try to use your small size to your advantage. Being s